News
Rubber, Resilience, and Responsibility: The Sto...
From the beginning, people told me I should manufacture in China to reduce costs. I’ve received countless proposals from factories there (and still do), but I’ve always refused. Why? Because...
Rubber, Resilience, and Responsibility: The Sto...
From the beginning, people told me I should manufacture in China to reduce costs. I’ve received countless proposals from factories there (and still do), but I’ve always refused. Why? Because...
Four Bike-packing Trips You Shouldn’t Miss in 2025
As we look ahead to 2025, one of our top goals is to travel more—and of course, do so by bike. There’s something uniquely freeing about cycling through nature, stopping...
Four Bike-packing Trips You Shouldn’t Miss in 2025
As we look ahead to 2025, one of our top goals is to travel more—and of course, do so by bike. There’s something uniquely freeing about cycling through nature, stopping...
Adventure Travel Gear: Essentials for Your Outd...
As the holiday season approaches, it’s the perfect time to plan an outdoor adventure and escape the daily grind. Whether you’re heading to the mountains, exploring a national park, or...
Adventure Travel Gear: Essentials for Your Outd...
As the holiday season approaches, it’s the perfect time to plan an outdoor adventure and escape the daily grind. Whether you’re heading to the mountains, exploring a national park, or...
The one and only: Lael Wilcox
When BERT started, I knew I had to do everything I could to send Lael Wilcox a pair of shoes. And don’t think I just knew her because she recently...
The one and only: Lael Wilcox
When BERT started, I knew I had to do everything I could to send Lael Wilcox a pair of shoes. And don’t think I just knew her because she recently...
Project: Spay/Neuter - Day
When I started building BERT, I kept hearing: “The most important part of starting a brand is knowing your why.” But, as many founders might agree, finding that why can...
Project: Spay/Neuter - Day
When I started building BERT, I kept hearing: “The most important part of starting a brand is knowing your why.” But, as many founders might agree, finding that why can...
What the bike-packing community should expect f...
As bike-packers, we love to connect with nature, explore public lands, and embrace sustainable adventure. However, the policies of any administration can influence our opportunities and challenges. Today, we want...
What the bike-packing community should expect f...
As bike-packers, we love to connect with nature, explore public lands, and embrace sustainable adventure. However, the policies of any administration can influence our opportunities and challenges. Today, we want...